News and Events

Electric Drives The Future

Blog image

The “Neue Klasse” at BMW is celebrating a brilliant comeback. BMW CEO Zipse revealed the “New Class” plans under which the company intends to group together particularly innovative models with electric drives in the future. The Neue Klasse will be characterized by three key aspects: a completely redefined IT and software architecture, a new generation […]

Categories: Events

Read More

2022 BMW iX and i4 EVs Will Arrive in Canada in March 2022

Blog image

The next generation of battery-electric BMW vehicles will arrive in Canada next spring. During a media presentation this week, BMW product communications lead Jean-Francois Taylor confirmed both the BMW i4 sedan and BMW iX crossover will begin arriving at Canadian dealerships at the beginning of March 2022. The German luxury automaker unveiled the two new […]

Categories: Events

Read More

The all-new 2 Series Coupé

Blog image

BMW is synonymous with creating premium, dynamic sporty compact vehicles. The all-new 2 Series Coupé carries on from the revered 700, 2002, and even earlier 3 Series models as the next champion of sheer driving pleasure. The 2 Series Coupé has been developed with an unrivalled focus on dynamic excellence, athletic design, powerful engines, and […]

Categories: Events

Read More

BMW M Performance Event | June 10, 2017

Blog image

On June 10th a line up of BMW M models accompanied by our BMW Victoria customers greeted the Vancouver Island Motorsport Circuit. As the vehicles underwent multiple exercises on the dynamic driving area, it prepared the drivers for guided laps on the track. It was the perfect day for our M performance customers to see […]

Categories: Events

Read More

Appreciating Art, Vehicles, and Friendships | June 29, 2017

Blog image

On Thursday June 29th, we hosted our Summer Social Customer Appreciation event at BMW Victoria for a select group of customers. Guests enjoyed cool refreshments and delicious hors d’oeuvres from Castro Boateng Fine Catering Private Chef. Displayed alongside each new BMW model was a unique and beautiful piece of art from the TAG – Trounce […]

Categories: Events

Read More